{"id":16378,"date":"2024-01-09T11:09:17","date_gmt":"2024-01-09T05:39:17","guid":{"rendered":"https:\/\/www.vue.ai\/blog\/?p=16378"},"modified":"2024-01-11T18:31:14","modified_gmt":"2024-01-11T13:01:14","slug":"3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms","status":"publish","type":"post","link":"https:\/\/www.vue.ai\/blog\/vuecommerce\/3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms\/","title":{"rendered":"3 Ways AI Can Drive Content Intelligence For Entertainment Platforms"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f32f26bdf55\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f32f26bdf55\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vue.ai\/blog\/vuecommerce\/3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms\/#here-are-the-most-impactful-ways-in-which-ai-can-add-value-to-entertainment-content-platforms\" title=\"Here are the most impactful ways in which AI can add value to entertainment &amp; content platforms:\">Here are the most impactful ways in which AI can add value to entertainment &amp; content platforms:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vue.ai\/blog\/vuecommerce\/3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms\/#engaging-feed-content-personalization\" title=\" Engaging Feed &amp; Content Personalization\"> Engaging Feed &amp; Content Personalization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vue.ai\/blog\/vuecommerce\/3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms\/#powerful-predictive-analytics\" title=\"Powerful Predictive Analytics\">Powerful Predictive Analytics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vue.ai\/blog\/vuecommerce\/3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms\/#showcase-topical-trending-content\" title=\"Showcase Topical &amp; Trending Content\">Showcase Topical &amp; Trending Content<\/a><\/li><\/ul><\/nav><\/div>\n<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p>Content and entertainment platforms can greatly benefit from the capabilities of AI Given the stark competition today, AI can give content platforms the edge that they need to delight and engage users. Apart from this, it can also play a crucial role in retaining users on their platform in the long run. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"here-are-the-most-impactful-ways-in-which-ai-can-add-value-to-entertainment-content-platforms\"><\/span>Here are the most impactful ways in which AI can add value to entertainment &amp; content platforms:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background\" href=\"https:\/\/getblox.ai\/industries\/entertainment\/?href=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Learn how content houses can deliver user delight through powerful and personalized visual experiences. Click here!<\/a><\/div>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"engaging-feed-content-personalization\"><\/span><br><strong>Engaging Feed &amp; Content Personalization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>74% of marketers report an increase in customer engagement due to targeted personalization. By investing in <a href=\"https:\/\/www.vue.ai\/solutions\/ai-personalization-engine\/\">AI-powered personalization<\/a>, content platforms can better understand user preferences. They can dive deep into user preferences with respect to the content that they are consuming at an individual level. Then they can use these insights to display the most relevant recommendations, tailored to each user&#8217;s preferences and interests. Understanding user preferences also allows content platforms to showcase new content to the right audience cohort based on their preferences.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2023\/11\/shutterstock_1917919706.jpg\" alt=\"AI-Powered Personalization for entertainment\" class=\"wp-image-16646\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2023\/11\/shutterstock_1917919706.jpg 1000w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2023\/11\/shutterstock_1917919706-300x200.jpg 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2023\/11\/shutterstock_1917919706-768x512.jpg 768w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2023\/11\/shutterstock_1917919706-150x100.jpg 150w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"powerful-predictive-analytics\"><\/span><strong>Powerful Predictive Analytics<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>In order to provide users with a memorable experience, content platforms must ensure that their content matches up with what their user base is searching for. By investing in AI, content platforms can take advantage of powerful predictive analytics that can provide insights on the gaps with respect to content that users are searching for and the content that exists on the platform. This can in turn inform the platform as well as its content creators on the kind of content that needs to be produced for its audience.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"showcase-topical-trending-content\"><\/span><strong>Showcase Topical &amp; Trending Content<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Content platforms can drive greater engagement by showcasing trending content based on a population\u2019s preferences. With AI, this population can be tweaked to suit the user, thereby making even the \u2018trending\u2019 content, personalized! With AI, content platforms can display trending content based on specific population\u2019s preferences (for example, videos or written content trending in a particular geography) to be shown to users who are a part of that cohort, thereby ensuring that the content that they see is always relevant.&nbsp;<\/p>\n\n\n\n<p>Content platforms &#8211; from media houses to live-streaming and video sharing apps &#8211; must invest in AI to supercharge their platforms with excitement that will keep audiences hooked and enable them to focus on what really matters: user delight.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background\" href=\"https:\/\/getblox.ai\/industries\/entertainment\/?href=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more about how content houses can engage, delight, and retain users on your platform. Click here! <\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span> Content and entertainment platforms can greatly benefit from the capabilities of AI Given the stark competition today, AI can give content platforms the edge that they need to delight and engage users. Apart from this, it can also play a crucial role in retaining users on their platform in the long run. Here are the  &#8230;<\/p>\n","protected":false},"author":23,"featured_media":16646,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1496,144],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Ways AI Can Drive Content Intelligence For Entertainment Platforms<\/title>\n<meta name=\"description\" content=\"Given the stark competition today, AI can give entertainment platforms an edge to delight, engage &amp; also retain them on their sites.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vue.ai\/blog\/vuecommerce\/3-ways-ai-can-drive-content-intelligence-for-entertainment-platforms\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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