{"id":17523,"date":"2024-03-21T18:32:06","date_gmt":"2024-03-21T13:02:06","guid":{"rendered":"https:\/\/www.vue.ai\/blog\/?p=17523"},"modified":"2024-03-22T12:43:16","modified_gmt":"2024-03-22T07:13:16","slug":"pim-systems-generative-ai","status":"publish","type":"post","link":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/","title":{"rendered":"PIM System&#8217;s Perfect Match Found"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f29e10a204e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f29e10a204e\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#how-generative-ai-can-impact-the-pim-systems\" title=\"How Generative AI can impact the PIM systems\">How Generative AI can impact the PIM systems<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#automated-product-data-enrichment\" title=\"Automated Product Data Enrichment\">Automated Product Data Enrichment<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#automated-image-moderation\" title=\"Automated Image Moderation\u00a0\">Automated Image Moderation\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#areas-in-the-pim-system-that-could-be-improved-using-ai\" title=\"Areas in the PIM system that could be improved using AI\">Areas in the PIM system that could be improved using AI<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#data-entry\" title=\"Data Entry\">Data Entry<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#data-extraction\" title=\"Data Extraction\">Data Extraction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#data-cleansing\" title=\"Data Cleansing\">Data Cleansing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#product-categorization-and-classification\" title=\"Product Categorization and Classification:\">Product Categorization and Classification:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#syndication\" title=\"Syndication\">Syndication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#enhanced-product-search-and-discovery\" title=\"Enhanced product search and discovery\">Enhanced product search and discovery<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p>In today&#8217;s fast-paced eCommerce digital landscape, where shopper\u2019s touchpoints are multiplying and the demand for richer product data is at an all-time high, the role of data and analytics leaders has never been more crucial.&nbsp;<\/p>\n\n\n\n<p>Picture this: eCommerce managers navigating through a web of systems containing data in silos, each system with its own complexities, but their mission is clear \u2013 to scale the digitization of product details seamlessly on their eCommerce website. This is where Product Information Management (PIM) companies show their powers.&nbsp;<\/p>\n\n\n\n<p>PIM companies are an unsung hero of the eCommerce industry. They provide the backbone for a trusted source of product information from various other sources that fuel eCommerce businesses&#8217; multichannel, multi-touchpoint shopper experiences.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how-generative-ai-can-impact-the-pim-systems\"><\/span>How Generative AI can impact the PIM systems<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><em>According to <a href=\"https:\/\/www.gartner.com\/en\">Gartner<\/a>, Generative AI is being hailed as the technology that will change the future of product information management (PIM) by automating and streamlining manual, repetitive tasks.<\/em><\/p>\n\n\n\n<p>As we are aware, Generative AI is a form of machine learning capable of generating text, video, images, and other types of content by feeding in the necessary inputs for the machine to learn.<\/p>\n\n\n\n<p>That said, many retail companies have started incorporating Generative AI into their systems to create and enrich product data for their eCommerce products. When it&#8217;s in the PIM system already, then it&#8217;s a full feast for eCommerce retailers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"automated-product-data-enrichment\"><\/span>Automated Product Data Enrichment<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The data collected from various sources like ERP, MDM, supplier data, and product spreadsheets is in its rawest form. The input from these sources can be incomplete or basic. Basic product information can&#8217;t deliver the goods; it needs to be 100% reliable and rich for shoppers to make informed purchase decisions.<\/p>\n\n\n\n<p>This is where manual data entry\/enrichment kicks in, sometimes becoming a real challenge.&nbsp; Generative AI is an alternative for pulling and adding product attributes instantly. Using image recognition, it analyzes images to predict tags like color, fit, style, occasion, or category &#8211; perfect for visually oriented products like fashion apparel and furniture.<\/p>\n\n\n\n<p>Text data that comes with products is another goldmine. For instance, a cereal product with a packaged list of ingredients can be extracted and enriched using data extraction tools like Optical Character Recognition (OCR) and Natural Language Processing (NLP).<\/p>\n\n\n\n<p>The machine learning (ML) aspect of AI can create custom taxonomies or tags for products with niche attributes. The system can learn within a few minutes and apply that learning to generate new tags for products.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-default\"><a href=\"https:\/\/www.vue.ai\/solutions\/automated-product-tagging\/\"><img loading=\"lazy\" decoding=\"async\" width=\"5692\" height=\"3035\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2024\/03\/Nov-Flowchart-for-website-01.png\" alt=\"\" class=\"wp-image-17524\"\/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"automated-image-moderation\"><\/span>Automated Image Moderation\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Similar to how product data originates from various sources, product images also come from different vendors, especially in marketplaces or multi-branded retail settings. These images may follow different guidelines and must align with the standards set by the marketplace.<\/p>\n\n\n\n<p>No marketplace would want a website filled with blurry or improperly positioned images. eCommerce product clarity is crucial for shoppers to make informed decisions.<\/p>\n\n\n\n<p>In this context, AI doesn&#8217;t generate content but plays a crucial role in detecting red flags within images to ensure they meet the marketplace&#8217;s guidelines.<\/p>\n\n\n\n<a href=\"https:\/\/www.vue.ai\/products\/image-moderation\/\"><img decoding=\"async\" src=\"https:\/\/images.prismic.io\/vueai\/e429bdf1-5ae3-4cab-b02c-b6c6ccdcd036_flow-chart-image-moderation.png?auto=compress%2Cformat&amp;fit=max&amp;w=3840\"><\/a>\n\n\n\n<p>As seen in the image above, images uploaded to the marketplace&#8217;s PIM undergo screening by <a href=\"https:\/\/www.vue.ai\/\">Vue.ai&#8217;s<\/a> image recognition systems. It assesses whether the images align with the marketplace&#8217;s guidelines and accurately accepts or rejects them in real-time. Accepted images can be used for online publication, while rejected ones require adjustments by the respective vendors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"areas-in-the-pim-system-that-could-be-improved-using-ai\"><\/span>Areas in the PIM system that could be improved using AI<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"data-entry\"><\/span>Data Entry<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Eases the process of creating new product data, allowing bulk creation of new SKUs, and enhancing accuracy and completeness upon data arrival.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"data-extraction\"><\/span>Data Extraction<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Automatically identifies and extracts vital product data from various sources like catalogs, supplier spreadsheets, websites, and third-party repositories. This includes attributes like product name, SKU, sizing, and ingredients, forming the core layer of eCommerce product data.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"data-cleansing\"><\/span>Data Cleansing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Cleans, standardizes, from multiple sources, and validates data, ensuring it meets predefined standards of the business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"product-categorization-and-classification\"><\/span>Product Categorization and Classification:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Generative AI automatically categorizes products within the PIM systems based on attributes like product type, brand, material, size, and color. Over time, the AI model identifies patterns, enabling automatic categorization.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"syndication\"><\/span>Syndication<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Generative AI can also help in speedy integrations and establish connections between the PIM systems and data sources. This simplifies managing data intake and distribution across different taxonomies, potentially reducing costs and improving standards.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"enhanced-product-search-and-discovery\"><\/span>Enhanced product search and discovery<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The enriched data will enable end shoppers to visually search for products using relatable simple keywords leveraging generative AI to analyze features of products and provide recommendations for similar or related products.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Using generative AI within PIM systems brings diverse and significant benefits to the system. The buzz around its potential to revolutionize how businesses handle and showcase products is undeniable. AI streamlines data extraction and organizing, saving time and delivering more accurate product search results. Automation of tasks like manual data tagging of eCommerce products frees up time for crucial activities.<\/p>\n\n\n\n<p>As generative AI evolves, it signals a potential reduction in the volume of product data management processes. PIM systems, already addressing this, will become even more efficient when combined with generative AI.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span> In today&#8217;s fast-paced eCommerce digital landscape, where shopper\u2019s touchpoints are multiplying and the demand for richer product data is at an all-time high, the role of data and analytics leaders has never been more crucial.&nbsp; Picture this: eCommerce managers navigating through a web of systems containing data in silos, each system with its own complexities,  &#8230;<\/p>\n","protected":false},"author":62,"featured_media":17528,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1162],"tags":[526,27,106,169,1505,300,587,23],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PIM Sytem&#039;s Perfect Match Found | Vue.ai<\/title>\n<meta name=\"description\" content=\"Discover the power of Generative AI in eCommerce PIM systems. Learn how it automates data enrichment and enhances product search.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PIM Sytem&#039;s Perfect Match Found | Vue.ai\" \/>\n<meta property=\"og:description\" content=\"Discover the power of Generative AI in eCommerce PIM systems. Learn how it automates data enrichment and enhances product search.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/\" \/>\n<meta property=\"og:site_name\" content=\"Vue.ai Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vueai\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-21T13:02:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-22T07:13:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2024\/03\/shutterstock_1063934582-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jeevithan R\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Notyourjeevi\" \/>\n<meta name=\"twitter:site\" content=\"@vue_ai\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jeevithan R\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/\"},\"author\":{\"name\":\"Jeevithan R\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/f152a4898fedc19312c5209a87edee23\"},\"headline\":\"PIM System&#8217;s Perfect Match Found\",\"datePublished\":\"2024-03-21T13:02:06+00:00\",\"dateModified\":\"2024-03-22T07:13:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/\"},\"wordCount\":861,\"publisher\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2024\/03\/shutterstock_1063934582-1.jpg\",\"keywords\":[\"AI in Retail\",\"eCommerce\",\"Fashion\",\"Fashion Retail\",\"Generative AI\",\"PIM\",\"product information management\",\"Retail\"],\"articleSection\":[\"AI in Retail\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/\",\"url\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/\",\"name\":\"PIM Sytem's Perfect Match Found | Vue.ai\",\"isPartOf\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/pim-systems-generative-ai\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2024\/03\/shutterstock_1063934582-1.jpg\",\"datePublished\":\"2024-03-21T13:02:06+00:00\",\"dateModified\":\"2024-03-22T07:13:16+00:00\",\"description\":\"Discover the power of Generative AI in eCommerce PIM systems. 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