{"id":226,"date":"2018-06-01T12:31:32","date_gmt":"2018-06-01T07:01:32","guid":{"rendered":"https:\/\/blog.vuestudio.ai\/?p=226"},"modified":"2024-01-09T18:40:47","modified_gmt":"2024-01-09T13:10:47","slug":"shoppable-video-placement-inspirations","status":"publish","type":"post","link":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/","title":{"rendered":"Shoppable Video Placement Inspirations You Must See!"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a1bcb0f070bb\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a1bcb0f070bb\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#why-is-it-important-to-choose-the-right-publishing-layout\" title=\"Why Is It Important To Choose The Right Publishing Layout?\">Why Is It Important To Choose The Right Publishing Layout?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#a-great-publishing-layout-helps-you-achieve-the-following\" title=\"A great publishing layout helps you achieve the following:\">A great publishing layout helps you achieve the following:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#getting-into-the-details\" title=\"Getting Into The Details\">Getting Into The Details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#vuestudio-has-different-types-of-publishing-layouts-and-here-is-how-you-can-take-advantage-of-them\" title=\"VueStudio has different types of publishing layouts and here is how you can take advantage of them.\">VueStudio has different types of publishing layouts and here is how you can take advantage of them.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#1-grid-layout\" title=\"1. Grid layout\u00a0\">1. Grid layout\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#2-carousels\" title=\"2. Carousels\">2. Carousels<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/#why-use-the-carousel-layout\" title=\"Why use the carousel layout?\">Why use the carousel layout?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p><span style=\"font-weight: 400;\">In a world where most major brands are powering up their digital marketing strategies with video, it is only natural to involve tech solutions to amplify engagement with campaigns. Video tech solutions can bring about a radical change to help you stand out from the herd and boost your marketing toolkit.<\/span><\/p>\n<blockquote><p>By 2020, \u00a0video will take up to 79% of all consumer internet traffic- now that\u2019s a lot of video content!<\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">How does a brand manage to stand apart from the white noise of new content?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every product has a story. \u00a0How can you ensure that your products and campaigns pique the interest of your consumers? Our <a href=\"https:\/\/www.vue.ai\/products\/outfit-recommendations\/\">VueStudio<\/a> design team has been closely studying a lot of industry experts and realize that in addition to generating interest, \u00a0a product video must create an interactive experience where a user can immediately act on what they are viewing. <\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">We\u2019ve taken these learnings and employed it in our flagship product <\/span><a href=\"https:\/\/www.vue.ai\/products\/outfit-recommendations\/\"><b>VueStudio <\/b><\/a><span style=\"font-weight: 400;\">where it is now easy to create different shoppable video experiences and publish them to suit various layouts.<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\"> Here are some layout and placement inspirations that can maximize the visibility of your shoppable videos across your site and improve conversions.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"why-is-it-important-to-choose-the-right-publishing-layout\"><\/span>Why Is It Important To Choose The Right Publishing Layout?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"a-great-publishing-layout-helps-you-achieve-the-following\"><\/span><span style=\"font-weight: 400; font-size: 16px;\">A great publishing layout helps you achieve the following:<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">More visibility for your products<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Reduced friction in user experience<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Improved conversion rates<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"getting-into-the-details\"><\/span>Getting Into The Details<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"vuestudio-has-different-types-of-publishing-layouts-and-here-is-how-you-can-take-advantage-of-them\"><\/span><span style=\"font-weight: 400; font-size: 16px;\">VueStudio has different types of publishing layouts and here is how you can take advantage of them.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Check out \u201c<\/span><a href=\"https:\/\/www.vue.ai\/products\/outfit-recommendations\/\"><span style=\"font-weight: 400;\">5 steps to video marketing awesomeness<\/span><\/a><span style=\"font-weight: 400;\">\u201d to learn more about how to create shoppable videos and publish them in 5 easy steps.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-grid-layout\"><\/span><strong>1. Grid layout\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A grid is basically made of rows and columns. A simple comparison of a grid in everyday life would be that of an excel spreadsheet.\u00a0<\/span><span style=\"font-weight: 400;\">Grid layouts are best placed in a dedicated video page where the user can come in and look at all of the product videos the website has to offer together. It gives the user an organized view of everything a campaign has to offer.<\/span><\/p>\n<p><b>Why use the grid layout?<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Great way to <\/span><span style=\"font-weight: 400;\">spread the user&#8217;s attention evenly across a page with videos that might be similar in flavor, or from the same campaign.\u00a0\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Helps\u00a0<\/span><span style=\"font-weight: 400;\">declutter the interface.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Helps maintain a <\/span><span style=\"font-weight: 400;\">common user interface across different platforms.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Best suited for a large number of products and videos.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_227\" aria-describedby=\"caption-attachment-227\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-227 size-full\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Grid-Layout-Copy.png\" alt=\"\" width=\"1024\" height=\"442\" \/><figcaption id=\"caption-attachment-227\" class=\"wp-caption-text\">VueStudio allows shoppable videos to be published in a grid layout on any page on your site, for a clean and organized webpage, with greater visibility into your campaign.\u00a0 (Source: VueStudio)<\/figcaption><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"2-carousels\"><\/span><strong>2. Carousels<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A carousel layout in essence is also a grid where only part of the information is visible to the user. To put it simply, it\u2019s a slideshow of rotating shoppable videos. <\/span><span style=\"font-weight: 400;\">Carousels are best suited to promote campaigns in a homepage, campaign page and can even be a replacement for banners.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"why-use-the-carousel-layout\"><\/span><b>Why use the carousel layout?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lets user&#8217;s focus on one product at a time<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> Best suited to showcase a limited number of products.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">It digitally represents the way users shop in a store &#8211; with a full view of each product, embedded in real life scenarios.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A carousel can be treated in two different ways on VueStudio. The first type is where the user can view one video at a time and the second is where the user can view and move pages containing multiple videos.<\/span><\/p>\n<p>Shown below are some carousel layout inspirations for your homepage.<\/p>\n<figure id=\"attachment_228\" aria-describedby=\"caption-attachment-228\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-228 size-full\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Home-Page.png\" alt=\"\" width=\"1024\" height=\"634\" \/><figcaption id=\"caption-attachment-228\" class=\"wp-caption-text\">Example 1: VueStudio&#8217;s publishing options allow for a carousel layout on your homepage, where the video takes the form of a banner and can rotate to other banners as needed. (Source: VueStudio)<\/figcaption><\/figure>\n<figure id=\"attachment_229\" aria-describedby=\"caption-attachment-229\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-229 size-full\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Home-Page-Banner.png\" alt=\"\" width=\"1024\" height=\"634\" \/><figcaption id=\"caption-attachment-229\" class=\"wp-caption-text\">Example 2: A different layout option for showcasing shoppable videos on your homepage &#8211; including two videos instead of one main banner. (Source: VueStudio)<\/figcaption><\/figure>\n<figure id=\"attachment_230\" aria-describedby=\"caption-attachment-230\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-230 size-full\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Carousel-2.png\" alt=\"\" width=\"1024\" height=\"750\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Carousel-2.png 1024w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Carousel-2-300x220.png 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Carousel-2-768x563.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-230\" class=\"wp-caption-text\">Example 3: Video carousel as a rotating widget below the main banner on a homepage.\u00a0 (Source: VueStudio)<\/figcaption><\/figure>\n<figure id=\"attachment_231\" aria-describedby=\"caption-attachment-231\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-231 size-full\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/06\/Multiple-carousel.png\" alt=\"\" width=\"1024\" height=\"619\" \/><figcaption id=\"caption-attachment-231\" class=\"wp-caption-text\">Example 4: Multiple video carousels in a video channel on the website. (Source: VueStudio)<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Grids and carousels are some popular layouts that are effective in optimizing the placement of shoppable videos. VueStudio&#8217;s design team is constantly experimenting with different layout options that will help you spread your brand story in a meaningful manner.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Go ahead and and sign up for a <\/span><a href=\"https:\/\/www.vue.ai\/products\/outfit-recommendations\/\"><b>FREE TRIAL<\/b><\/a><span style=\"font-weight: 400;\"> (no credit card needed) and start crafting your own success stories. We\u2019re looking forward to hearing back on your experience.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span> In a world where most major brands are powering up their digital marketing strategies with video, it is only natural to involve tech solutions to amplify engagement with campaigns. Video tech solutions can bring about a radical change to help you stand out from the herd and boost your marketing toolkit. By 2020, \u00a0video will  &#8230;<\/p>\n","protected":false},"author":23,"featured_media":232,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1162],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shoppable Video Placement Inspirations You Must See! | Vue.ai Blog<\/title>\n<meta name=\"description\" content=\"79 percent of consumer traffic on the internet will be videos. Woth so much content swirling on the interweb, how do you make your campaign videos shine\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shoppable-video-placement-inspirations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shoppable Video Placement Inspirations You Must See! | Vue.ai Blog\" \/>\n<meta property=\"og:description\" content=\"79 percent of consumer traffic on the internet will be videos. 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