{"id":2918,"date":"2018-12-04T04:57:34","date_gmt":"2018-12-03T23:27:34","guid":{"rendered":"https:\/\/www.vue.ai\/blog\/?p=2918"},"modified":"2024-04-23T12:36:33","modified_gmt":"2024-04-23T07:06:33","slug":"a-portrait-of-todays-successful-fashion-designer","status":"publish","type":"post","link":"https:\/\/www.vue.ai\/blog\/titans-of-transformation\/a-portrait-of-todays-successful-fashion-designer\/","title":{"rendered":"A Portrait Of Today\u2019s Successful Fashion Designer"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a0d34f46fa03\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a0d34f46fa03\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vue.ai\/blog\/titans-of-transformation\/a-portrait-of-todays-successful-fashion-designer\/#fashion-designers-need-to-be-entrepreneurs\" title=\"Fashion Designers Need To Be Entrepreneurs \">Fashion Designers Need To Be Entrepreneurs <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vue.ai\/blog\/titans-of-transformation\/a-portrait-of-todays-successful-fashion-designer\/#growth-and-money-are-not-always-on-the-same-path\" title=\"Growth And Money Are Not Always On The Same Path\">Growth And Money Are Not Always On The Same Path<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vue.ai\/blog\/titans-of-transformation\/a-portrait-of-todays-successful-fashion-designer\/#changing-face-of-marketing\" title=\"Changing Face Of Marketing\">Changing Face Of Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vue.ai\/blog\/titans-of-transformation\/a-portrait-of-todays-successful-fashion-designer\/#read-the-room\" title=\"Read The Room\">Read The Room<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vue.ai\/blog\/titans-of-transformation\/a-portrait-of-todays-successful-fashion-designer\/#find-your-way\" title=\"Find Your Way\">Find Your Way<\/a><\/li><\/ul><\/nav><\/div>\n<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">7<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p><span style=\"font-weight: 400;\">The 2017 Oscar nominated movie Phantom Thread showed us the twisted universe of a revered fashion designer Reynolds Woodcock, who along with his sister runs the \u2018House of Woodcock\u2019. Set in the golden age of haute couture in the 1950s, Woodcock was a <\/span><a href=\"https:\/\/www.bustle.com\/p\/is-reynolds-woodcock-in-phantom-thread-based-on-a-real-person-daniel-day-lewis-character-is-unforgettable-8096138\"><span style=\"font-weight: 400;\">fictionalized mix<\/span><\/a><span style=\"font-weight: 400;\"> of celebrated designers like Crist\u00f3bal Balenciaga, Charles James, and Christian Dior. Known for his idiosyncrasies and unmatched talent, Reynolds would lock himself in the room for days while working. The controlling recluse could appreciate and respect only the clients who understood his craft.<\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2919 alignnone\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/MV5BMWJkNzBkM2UtYWFlMC00NmEwLTgxOGUtMjVmMzYyZjgyMmEzXkEyXkFqcGdeQXVyMjM4NTM5NDY@._V1_.jpg\" alt=\"\" width=\"1962\" height=\"2898\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/MV5BMWJkNzBkM2UtYWFlMC00NmEwLTgxOGUtMjVmMzYyZjgyMmEzXkEyXkFqcGdeQXVyMjM4NTM5NDY@._V1_.jpg 1962w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/MV5BMWJkNzBkM2UtYWFlMC00NmEwLTgxOGUtMjVmMzYyZjgyMmEzXkEyXkFqcGdeQXVyMjM4NTM5NDY@._V1_-203x300.jpg 203w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/MV5BMWJkNzBkM2UtYWFlMC00NmEwLTgxOGUtMjVmMzYyZjgyMmEzXkEyXkFqcGdeQXVyMjM4NTM5NDY@._V1_-768x1134.jpg 768w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/MV5BMWJkNzBkM2UtYWFlMC00NmEwLTgxOGUtMjVmMzYyZjgyMmEzXkEyXkFqcGdeQXVyMjM4NTM5NDY@._V1_-693x1024.jpg 693w\" sizes=\"(max-width: 1962px) 100vw, 1962px\" \/>\n<p><span style=\"font-weight: 400;\">If the movie was to be remade featuring a contemporary designer and set in 2018, the character would require a lot more than just talent and artist\u2019s mercurial temperament to stay relevant and survive. In today\u2019s time, someone like Reynolds would earn himself a string of bad reviews on Yelp. To combat that, he would have to strip the genius recluse cape and put on the fashion-week-going-Instagram-posing designer mask. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The fashion industry is rapidly changing and how! It requires designers to be a pro at every aspect of running a fashion label, which is not limited to designing clothes. The success stories of the fashion designers from the 1950s look and sound very dissimilar to the ones from the 21<\/span><span style=\"font-weight: 400;\">st<\/span><span style=\"font-weight: 400;\"> century. The ingredients to become a successful creator of a label have changed, so has the conventional structure. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"fashion-designers-need-to-be-entrepreneurs\"><\/span><b>Fashion Designers Need To Be Entrepreneurs <\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The skills demanded from contemporary fashion designers or those pursuing a career in fashion are drastically different from the expectations set 40 years back. Collections are not just created, but produced; not once but about five or six times in a year. And production entails a gamut of jobs. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">At fashion schools, besides core designing, people now study fashion communication, journalism, trends behind specific categories like menswear, designer marketing, sourcing, and many such departments. A fashion designer is expected to have a working knowledge of all these parameters. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even the best creative brains are required to understand the nitty-gritty of sustainable business models and challenges, to be able to build a fashion label. And sometimes, it\u2019s the very business acumen that gives birth to a fashion brand. Case in point: Sara Blakely and her brand Spanx. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"https:\/\/www.forbes.com\/sites\/clareoconnor\/2012\/03\/12\/how-spanx-became-a-billion-dollar-business-without-advertising\/#1afb33f44d64\"><span style=\"font-weight: 400;\">self-made billionaire<\/span><\/a><span style=\"font-weight: 400;\"> founded the shapewear brand in the year 1998 at the age of 27 after failing to find pantyhose without seamed toes or the ones that didn\u2019t curl up after cutting the toes. She decided to develop shapewear garments, which were comfortable and size inclusive. Blakely used her personal savings, which was $5000 to fund her company.<\/span><\/p>\n<figure id=\"attachment_2920\" aria-describedby=\"caption-attachment-2920\" style=\"width: 700px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2920\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/28-sara-blakely-spanx-vindicated.w700.h467.jpg\" alt=\"\" width=\"700\" height=\"467\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/28-sara-blakely-spanx-vindicated.w700.h467.jpg 700w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/28-sara-blakely-spanx-vindicated.w700.h467-300x200.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-2920\" class=\"wp-caption-text\">Souce: nymag<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">She invested the money in building a prototype for over a year, tested the garments, registered the patent once Spanx was fully developed and worked on the packaging &amp; marketing strategy. It was her experience as a fax machine salesperson that taught her valuable business lessons. From not getting bogged down by rejections to learning effective sales conversion tactics, Blakely used tricks that she learned while selling fax machines to run her fashion label. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Within two years of launching Spanx and clocking revenue of $4,000,000, the brand got a shout out from Oprah Winfrey on her show!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Spanx\u2019s story is a wonderful example of how fashion designers are required to think like entrepreneurs. Right from securing the designs to chalking out organic marketing strategies, they need to possess practical business skills and foresight. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"growth-and-money-are-not-always-on-the-same-path\"><\/span><b>Growth And Money Are Not Always On The Same Path<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While $5,000 was enough in 1998, entering the fashion business in 2018 is far more expensive than it was two decades ago. The financial burden and challenges of becoming a fashion designer can\u2019t be overlooked. Be it setting up trade shows, sending pieces to celebrity assistants, paying suppliers or fulfilling large size orders without an advance, everything has the potential to burn a huge hole in the pocket. Access to money or the lack of it could essentially change a brand\u2019s reach in the market. Many claim that privilege in the form of money and contacts counts, even in this industry. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Right from getting prime slots in a fashion show to getting a venue, the divide between privileged designers and those without it is wide. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cMaybe it\u2019s considered gauche to actively point out if someone has a family trust funding their fashion company, but it\u2019s #realtalk. I meet with emerging designers all the time and they\u2019re always sort of baffled as to why so-and-so is getting traction. None of these designers had to spend their first seasons worrying about order minimums, fabric costs and renting a venue for a show. You\u2019re competing with people who have massive financial resources,\u201d a publicist <\/span><a href=\"https:\/\/fashionista.com\/2014\/09\/fashion-brand-launch\"><span style=\"font-weight: 400;\">confessed<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A little after the privilege lane comes the financial strain of maintaining the growth momentum. Like mentioned above, high-end designers or the upcoming ones usually launch multiple collections per year as per the season. This is usually one or two year ahead of the actual time of public launch. Therefore, even brands that are doing well need to constantly reinvest the revenue earned for the future growth of the brand. <\/span><\/p>\n<figure id=\"attachment_2921\" aria-describedby=\"caption-attachment-2921\" style=\"width: 768px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2921 size-full\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/gallery-1441997742-001-rebecca-minkoff.jpg\" alt=\"\" width=\"768\" height=\"511\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/gallery-1441997742-001-rebecca-minkoff.jpg 768w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/gallery-1441997742-001-rebecca-minkoff-300x200.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><figcaption id=\"caption-attachment-2921\" class=\"wp-caption-text\">Source: Cosmopolitan<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Founder of New York based fashion label Rebecca Minkoff crafty explained the flip side of a flourishing business as a designer. \u201cIt&#8217;s never stable financially whenever you have rapid growth, and we have always had rapid growth. Our growth has been sometimes 30, 40, 50 percent. That costs enormous amounts of money that you have to put out. Even now, we are investing in our stores, which we know in two years will be a great source of revenue, but it is expensive. You are always sort of playing catch-up financially when you have a great, strong, and growing business. Our growth, I think one year, my brother said it was, like, 540 percent growth, but then on one hand, you&#8217;re rubbing nickels together to keep up with it,\u201d Minkoff <\/span><a href=\"https:\/\/www.cosmopolitan.com\/career\/interviews\/a46165\/get-that-life-rebecca-minkoff-fashion\/\"><span style=\"font-weight: 400;\">stated<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"changing-face-of-marketing\"><\/span><b>Changing Face Of Marketing<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">What are helping bootstrapped fashion designers to bear the financial burden are tools like social media and technology that didn\u2019t exist earlier. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Social media marketing blended with influencer marketing is allowing brands to market their label minus the heavy cost. Roping in army influencers has been a game changer for many fashion labels like Fashion Nova. The success of such brands proves that big celebrities and millions of dollars worth ad campaigns are not the only marketing strategies that could help designers to sell their pieces. Influencers now come in different shapes that have the power to change an audience\u2019s perspective. <\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2922\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/Screenshot-2018-12-04-at-10.24.18-AM.png\" alt=\"\" width=\"862\" height=\"600\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/Screenshot-2018-12-04-at-10.24.18-AM.png 862w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/Screenshot-2018-12-04-at-10.24.18-AM-300x209.png 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/Screenshot-2018-12-04-at-10.24.18-AM-768x535.png 768w\" sizes=\"(max-width: 862px) 100vw, 862px\" \/>\n<p><span style=\"font-weight: 400;\">No wonder, influencers are replacing the traditional endorsers and <\/span><a href=\"https:\/\/www.vue.ai\/blog\/trends-and-analysis\/influencer-marketing-the-journey-from-endorsers-to-stakeholders\/\"><span style=\"font-weight: 400;\">becoming stakeholders<\/span><\/a><span style=\"font-weight: 400;\">. This shift also makes business sense to fashion designers. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Blakely\u2019s Spanx business relied heavily on word-of-mouth and she managed to reach the closets of big names that helped her to get even bigger names as clients without hiring them as official brand ambassadors. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In today\u2019s world, word-of-mouth spreads through social media and influencers. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fashion designer Alexia Mar\u00eda <\/span><a href=\"https:\/\/www.forbes.com\/sites\/viviannunez\/2018\/11\/21\/this-latina-fashion-designer-shares-all-she-has-learned-since-selling-her-first-dress\/#4cc343a9570a\"><span style=\"font-weight: 400;\">asserts<\/span><\/a><span style=\"font-weight: 400;\">, \u201cWe are living in a digital era where there are so many platforms that allow us to share our talents and reach millions of people. For me, our online presence, social media, digital magazines, and blogs were instrumental tools that gave me the ability to reach women from all over the world.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, technology has been a great leveller. It has improved transparency in the fashion business, which is what most upcoming designers were hoping f0r. AI, Big Data and Machine Learning-enabled <\/span><a href=\"https:\/\/www.vue.ai\/blog\/trends-and-analysis\/4-things-fashion-retail-was-thankful-for-in-2018\/\"><span style=\"font-weight: 400;\">predictions<\/span><\/a><span style=\"font-weight: 400;\"> is allowing cash-strapped labels to stay ahead of the game. It is enabling them to be prepared for the multi-seasonal fashion calendar and reach customers through <\/span><a href=\"https:\/\/www.vue.ai\/blog\/vuecommerce\/\"><span style=\"font-weight: 400;\">personalization<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"read-the-room\"><\/span><b>Read The Room<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The biggest and newest addition to the portfolio of a new age fashion designer has been \u2018the need to be politically aware\u2019. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hedi Slimane\u2019s debut collection as Celine\u2019s newly appointed creative director <\/span><a href=\"https:\/\/www.independent.co.uk\/life-style\/fashion\/celine-paris-fashion-week-hedi-slimane-phoebe-philo-fans-angry-reaction-why-fashion-week-2019-a8564936.html\"><span style=\"font-weight: 400;\">invited criticism<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><a href=\"https:\/\/www.businessoffashion.com\/articles\/podcasts\/the-bof-podcast-tim-blanks-on-the-spring-2019-season\"><span style=\"font-weight: 400;\">Experts<\/span><\/a><span style=\"font-weight: 400;\"> believe that Slimane failed to impress everyone because he was away from the fashion world for over two years. In those two years, a lot changed, be it politically or culturally, like the #TimesUp movement and #MeToo movement gained momentum. Therefore, Slimane\u2019s creations appeared to be dated, ill-timed and insensitive. <\/span><\/p>\n<figure id=\"attachment_2923\" aria-describedby=\"caption-attachment-2923\" style=\"width: 940px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2923\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/940x940.jpg\" alt=\"\" width=\"940\" height=\"647\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/940x940.jpg 940w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/940x940-300x206.jpg 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/940x940-768x529.jpg 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><figcaption id=\"caption-attachment-2923\" class=\"wp-caption-text\">Source: San Francisco Chronicle<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">From H&amp;M\u2019s racially insensitive <\/span><a href=\"https:\/\/people.com\/style\/fashion-controversies\/\"><span style=\"font-weight: 400;\">sweatshirt<\/span><\/a><span style=\"font-weight: 400;\"> to Dolce Gabbana\u2019s recent <\/span><a href=\"https:\/\/www.sfchronicle.com\/style\/article\/SF-Chinese-Americans-express-dismay-over-Dolce-13426144.php\"><span style=\"font-weight: 400;\">controversy<\/span><\/a><span style=\"font-weight: 400;\"> ahead of the Shanghai fashion show, it shows that fashion designers need to keep up with the cultural and political environment around them while designing their line. Feigning ignorance is no longer considered as an acceptable excuse and the brand might have to pay a heavy price for their faux pas. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Being sensitive to a culture, ethnicity or race also includes understanding the basics of culture appropriation and how it is different from getting inspired or paying tribute to a culture through clothes. The best way to fix this issue is by working with a diverse team and setting up diversity boards for consultations. And of course, pay attention to customers who often voice out their opinion and disagreement on social media about culture appropriation. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"find-your-way\"><\/span><b>Find Your Way<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The unstoppable drive towards strengthening the core aspects of a business, such as strategic management and organizational challenges, is what separates successful fashion designers from the rest in today\u2019s times. For instance, Scottish fashion designer Christopher Kane works with his sister Tammy Kane, who handles the financial side of their business, while Christopher focuses on the creative side.<\/span><\/p>\n<figure id=\"attachment_2924\" aria-describedby=\"caption-attachment-2924\" style=\"width: 1600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2924\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/1-1525792410.jpg\" alt=\"\" width=\"1600\" height=\"901\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/1-1525792410.jpg 1600w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/1-1525792410-300x169.jpg 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/1-1525792410-768x432.jpg 768w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2018\/12\/1-1525792410-1024x577.jpg 1024w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption id=\"caption-attachment-2924\" class=\"wp-caption-text\">Source: Elle<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Trans designer <\/span><a href=\"https:\/\/www.teenvogue.com\/story\/self-made-designers-on-how-to-run-a-successful-fashion-line\"><span style=\"font-weight: 400;\">Gogo Graham<\/span><\/a><span style=\"font-weight: 400;\"> continued to work for another designer even after launching her label. Those who can\u2019t afford to produce four collections in a year work in collectives and divide the finances between them. And then there are designers like Molly Goddard, who find an alternative to escape the mental and financial stress of ramp shows. She <\/span><a href=\"https:\/\/www.elle.com\/uk\/fashion\/a20485367\/the-making-of-molly-goddard\/\"><span style=\"font-weight: 400;\">presented<\/span><\/a><span style=\"font-weight: 400;\"> her collection at a rented church hall in Mayfair by throwing an impromptu party and asking her friends to wear her creations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All a fashion designer needs to do is find a way that works for them, using all available resources. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">7<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span> The 2017 Oscar nominated movie Phantom Thread showed us the twisted universe of a revered fashion designer Reynolds Woodcock, who along with his sister runs the \u2018House of Woodcock\u2019. Set in the golden age of haute couture in the 1950s, Woodcock was a fictionalized mix of celebrated designers like Crist\u00f3bal Balenciaga, Charles James, and Christian  &#8230;<\/p>\n","protected":false},"author":23,"featured_media":2926,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1160,1522],"tags":[106,181,183,182],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Portrait Of Today\u2019s Successful Fashion Designer | Vue.ai Blog<\/title>\n<meta name=\"description\" content=\"Phantom Thread: An Oscar-nominated film capturing the 1950s haute couture world, inspired by iconic designers like Balenciaga and Dior\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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