{"id":3467,"date":"2019-02-19T09:33:01","date_gmt":"2019-02-19T04:03:01","guid":{"rendered":"https:\/\/www.vue.ai\/blog\/?p=3467"},"modified":"2024-05-02T10:44:14","modified_gmt":"2024-05-02T05:14:14","slug":"enhancing-customer-experience-with-billing-and-payment-options","status":"publish","type":"post","link":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/","title":{"rendered":"All Roads Lead To The Cart: Enhancing Customer Experience With Billing And Payment Options"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ee74a16bcea\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ee74a16bcea\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#changing-systems-for-changing-times\" title=\"Changing Systems For Changing Times\">Changing Systems For Changing Times<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#a-platter-of-payment-options\" title=\"A Platter Of Payment Options\">A Platter Of Payment Options<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#web-payment-gateways\" title=\"Web Payment Gateways\">Web Payment Gateways<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#electronic-wallets\" title=\"Electronic Wallets\">Electronic Wallets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#cryptocurrency-for-payments\" title=\"Cryptocurrency For Payments\">Cryptocurrency For Payments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#collect-on-delivery\" title=\"Collect On Delivery\">Collect On Delivery<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#a-credit-system-that-works-buy-now-pay-later\" title=\"A Credit System That Works: Buy Now Pay Later\">A Credit System That Works: Buy Now Pay Later<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/#the-business-end-of-things\" title=\"The Business End Of Things\">The Business End Of Things<\/a><\/li><\/ul><\/nav><\/div>\n<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">6<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p><span style=\"font-weight: 400;\">It is sometimes surprising and shocking, to see how beliefs change over time. Not long ago, <\/span><a href=\"http:\/\/time.com\/\"><span style=\"font-weight: 400;\">Time magazine<\/span><\/a><span style=\"font-weight: 400;\"> reported that human beings have a shorter attention span than goldfish. Anguished reporting followed from multiple outlets, and then the news just died.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">What\u2019s worth observing here is that any trend and any brand can only stay alive as long as it is being talked about. <\/span><span style=\"font-weight: 400;\">Nike <\/span><span style=\"font-weight: 400;\">knows this, which is why they bet so big <\/span><a href=\"https:\/\/www.theguardian.com\/sport\/video\/2018\/sep\/07\/nike-releases-full-ad-featuring-colin-kaepernick-video\"><span style=\"font-weight: 400;\">on a polarizing ad<\/span><\/a><span style=\"font-weight: 400;\"> that could wipe out a good portion of their revenue. Let\u2019s think about customer experience in this context. Everyone remembers a good interaction with a brand, but when they\u2019ve had multiple good interactions with multiple brands, how many are they likely to remember? In other words, how long is it going to be before exceptional customer experience becomes the new baseline, and brands have no choice but to reinvent themselves to stay relevant?<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In scope of things, it is safe to say that the smallest of attributes can influence brand perception. While we often think of advertising language, customer service and the like, it may not immediately strike us that something as basic as offering multiple <\/span><a href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shopping-cart-abandonment-ultimate-guide\/\"><span style=\"font-weight: 400;\">payment options can also influence buying behavior.&nbsp;<\/span><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"changing-systems-for-changing-times\"><\/span><b>Changing Systems For Changing Times<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image wp-image-3450\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"480\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/smart-home-thanksgiving-amazon-echo-cutting-veges-2-720x720.jpg\" alt=\"\" class=\"wp-image-3450\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/smart-home-thanksgiving-amazon-echo-cutting-veges-2-720x720.jpg 720w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/smart-home-thanksgiving-amazon-echo-cutting-veges-2-720x720-300x200.jpg 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><figcaption class=\"wp-element-caption\">Source: Digital Trends<\/figcaption><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">\u201cAlexa, buy me the dress in my cart from Missguided.\u201d<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Does that seem like a strange voice command? Very soon, voice-based shopping is set to take off. This, apart from the many different ways in which people shop today, makes retail payments a slightly more complicated process.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For example, a customer may have registered just one credit card on Alexa, and they\u2019d expect to be able to use that card in the store they\u2019re ordering from. If the store is unable to accept this payment method, the customer may just turn around and never come back. It is very rare for customers to spend too much time trying to figure out how to pay for a product they want. They will, instead, simply look for it elsewhere.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Studies<\/span><span style=\"font-weight: 400;\"> show that Visa&nbsp;<\/span><span style=\"font-weight: 400;\">and MasterCard<\/span><span style=\"font-weight: 400;\">&nbsp;still top the charts in preferred payment modes, but PayPal is&nbsp;<\/span><span style=\"font-weight: 400;\">not far behind. Moreover<\/span><a href=\"https:\/\/www.businesswire.com\/news\/home\/20190212005066\/en\/Millennial-Gen-Consumers-Paving-Non-Traditional-Care-Models\"><span style=\"font-weight: 400;\">, Gen Z <\/span><\/a><span style=\"font-weight: 400;\">shoppers may prefer even more sophisticated methods such as electronic wallets and even bitcoin currency. Also, we must consider the fact that people in different demographics would prefer different options. For example,<\/span><a href=\"https:\/\/www.investopedia.com\/terms\/b\/baby_boomer.asp\"><span style=\"font-weight: 400;\"> baby boomers<\/span><\/a><span style=\"font-weight: 400;\"> would much rather use Amex<\/span><span style=\"font-weight: 400;\">. Indeed, the idea of using wallets may cause them to rethink their purchase. The exact opposite could be true of millennial shoppers.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"a-platter-of-payment-options\"><\/span><b>A Platter Of Payment Options<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image wp-image-3468\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture-2-300x300.jpg\" alt=\"\" class=\"wp-image-3468\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture-2-300x300.jpg 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture-2-150x150.jpg 150w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture-2-75x75.jpg 75w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture-2-80x80.jpg 80w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture-2.jpg 371w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption class=\"wp-element-caption\">Source: Cryptocables<\/figcaption><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">Today, a wide assortment of payment options are available to customers. What do these options mean for both retailers and customers? Let\u2019s take a look.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"web-payment-gateways\"><\/span><b>Web Payment Gateways<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">As the name suggests, a payment gateway is a secure intermediary where cards, internet banking credentials can be used for making a payment. A payment gateway is the first thing an e-commerce retailer sets up as this is also the most common way to accept payments.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Services like <\/span><a href=\"https:\/\/stripe.com\/\"><span style=\"font-weight: 400;\">Stripe,<\/span><\/a>&nbsp;PayPal<span style=\"font-weight: 400;\">,WorldPay&nbsp;<\/span><span style=\"font-weight: 400;\">and CCAvenue<\/span><span style=\"font-weight: 400;\">&nbsp;are popular options. Apart from being a gateway, services like PayPal also functions as an electronic wallet, and connected accounts as well. For a retailer, the appeal of a payment gateway lies in just how common they are. Customers trust payment gateways as being safe places for providing their financial data. Thus, they are so much more likely to complete a purchase.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"electronic-wallets\"><\/span><b>Electronic Wallets<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Apple Walle<\/span><span style=\"font-weight: 400;\">t<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">Apple <\/span><span style=\"font-weight: 400;\">Pay<\/span><span style=\"font-weight: 400;\"> are the most commonly used electronic wallets simply by virtue of the market penetration of<\/span><span style=\"font-weight: 400;\"> Ap<\/span><span style=\"font-weight: 400;\">ple products<\/span><span style=\"font-weight: 400;\">, though the <\/span><span style=\"font-weight: 400;\">Google Wallet<\/span><span style=\"font-weight: 400;\"> is catching up fast. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For fairly new brands, offering wallet payments is a way to show customers that they have options, and to also let them enjoy the relative safety of a wallet transaction. A wallet is often preloaded. So, it has no access to the customer\u2019s account information. In the case of fraud, the only amount lost is the money in the wallet itself. This aspect makes people want to use wallets more on sites they have never shopped from before.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"cryptocurrency-for-payments\"><\/span><b>Cryptocurrency For Payments<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Last year has shown us that hype or no hype, cryptocurrency is definitely here to stay. While they are in a slump now, people do have a store of bitcoins stashed away because they invested in them in 2018. Today, it might seem like a viable option to use them to make payments.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Stores hosted on Shopify can today accept cryptocurrency payments. <\/span><a href=\"https:\/\/www.reeds.com\/\"><span style=\"font-weight: 400;\">Reeds Jewelers<\/span><\/a><span style=\"font-weight: 400;\">, Inc. and <\/span><span style=\"font-weight: 400;\">Etsy<\/span><span style=\"font-weight: 400;\"> have also begun accepting bitcoin payments. That said, the penetration of this payment method is still quite low in fashion e-commerce.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"collect-on-delivery\"><\/span><b>Collect On Delivery<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">This option may seem redundant in an economy that has been virtually cashless for at least a decade. However, collect on delivery has quite a few benefits. For one, it eliminates one step in the checkout process which is the actual payment. Research shows that purchases are almost always made on an impulse, even though the consideration may take time. In this context, eliminating payment at checkout entirely can be incentive enough to make a purchase.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Moreover, for newer brands that customers aren\u2019t yet used to, collect on delivery is the safest payment option in their mind. It builds trust in the brand and shows transparency in dealings.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The benefits of collect on delivery are seemingly endless! This payment feature can also extend to omnichannel \u2018buy now, pick up in store\u2019 orders. Customers can place the order online, check for size, styling, and customization in the store, make the purchase offline and then take the product home. As we know, a convinced customer is a loyal customer.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It is perhaps no surprise, then, that brands big and small offer this payment option. Selfridges offers a \u2018click and collect\u2019 feature in most UK stores, with the added benefit of complimentary parking and styling advice. Likewise, <\/span><span style=\"font-weight: 400;\">ASOS <\/span><span style=\"font-weight: 400;\">offers the facility in most UK locations, as does <\/span><span style=\"font-weight: 400;\">JD Sports<\/span><span style=\"font-weight: 400;\">. Missguided also offers the service, but for a fee.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Whenever possible, brands need to consider offering the collect on delivery option, preferably at no extra cost. Offering options is a mark of good customer experience and is also excellent for facilitating omnichannel interactions which are the need of the day.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"a-credit-system-that-works-buy-now-pay-later\"><\/span><b>A Credit System That Works: Buy Now Pay Later<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image wp-image-3469\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"96\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture.JPG-2-1-300x96.jpg\" alt=\"\" class=\"wp-image-3469\" srcset=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture.JPG-2-1-300x96.jpg 300w, https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2019\/02\/Capture.JPG-2-1.jpg 741w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption class=\"wp-element-caption\">Source: Jewelry Affairs<\/figcaption><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">On the payments path, brands are outdoing themselves in demonstrating to customers just how much trust there is in the shopping equation. Until now, credit cards have been at the forefront of offering deferred payment options, but today, fashion brands are keen to do it themselves.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u201c<\/span><span style=\"font-weight: 400;\">Don&#8217;t you just hate the fact you have to pay for your online fashion finds before you&#8217;ve even tried them on?\u201d, asks <\/span><span style=\"font-weight: 400;\">Lyst\u2019s <\/span><span style=\"font-weight: 400;\">Buy Now, Pay Later webpage. Most shoppers do. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">We have all faced the pain of having to order for, and pay for, the same product in two different sizes just because we don\u2019t know which one would fit. Moreover, we\u2019d be holding up all of that free cash until we return the product and get a refund. Buy Now, pay Later, credit system allows customers to defer payments by up to two weeks after delivery. That\u2019s enough time to try on the products and return those that they don\u2019t want.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Even luxury fashion is not left far behind. <\/span><a href=\"https:\/\/www.instagram.com\/vestiaireco\/?hl=en\"><span style=\"font-weight: 400;\">Vestiaire Collective,<\/span><\/a><span style=\"font-weight: 400;\"> a UK online marketplace for luxury goods, allows customers to make deferred payments in installments for the products they buy online. The interest rates on these payments are competitively low, as is the required documentation.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Topshop<\/span><span style=\"font-weight: 400;\"> really does know how to take things up a notch, and they do so in the Buy Now, Pay Later domain as well. With the option of interest-free payments deferred by up to three months, you can shop even when the wallet isn\u2019t feeling so healthy. <\/span><span style=\"font-weight: 400;\">Argos<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> H&amp;M<\/span><span style=\"font-weight: 400;\"> and<\/span><span style=\"font-weight: 400;\"> John Lewis<\/span><span style=\"font-weight: 400;\"> are just some of the many retailers betting big on this payment method.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"the-business-end-of-things\"><\/span><b>The Business End Of Things<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">What benefits does Buy Now, Pay Later offer the retailer if it is tying up so much working capital in deferred payments? The only logical answer is customer loyalty as a byproduct of a good experience. Brands today know that they hold the customer\u2019s attention for a very short while. If they don\u2019t find something worth coming back for, they will likely forget all about the brand. A Buy Now, Pay Later option:<\/span><\/p>\n\n\n\n<ul>\n<li>Creates a subconscious contract in the consumer\u2019s mind and improves recall<\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Creates a better consumer experience because customers can how have what they want, when they want it<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Opens up an avenue for continuous communication from a brand- to showcase other products available under this method, to send payment reminders, or even to remind customers to return a product within a given time window to avoid paying for it<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">Brands are surely trying everything they can to singularly hold <\/span><i><span style=\"font-weight: 400;\">all <\/span><\/i><span style=\"font-weight: 400;\">of that attention. In this game of positioning, with payment woes trump high intent? Or, will big brands with enough financial muscle finally achieve the <\/span><span style=\"font-weight: 400;\">utopian dream <\/span><span style=\"font-weight: 400;\">of truly being the \u2018one-stop fashion destination\u2019?<\/span><\/p>\n\n\n\n<p>Check our <a href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/shopping-cart-abandonment-ultimate-guide\/\">shopping cart abandonment<\/a> guide<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">6<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span> It is sometimes surprising and shocking, to see how beliefs change over time. Not long ago, Time magazine reported that human beings have a shorter attention span than goldfish. Anguished reporting followed from multiple outlets, and then the news just died. What\u2019s worth observing here is that any trend and any brand can only stay  &#8230;<\/p>\n","protected":false},"author":23,"featured_media":3525,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1162],"tags":[18,154,55],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Enhancing Customer Experience With Billing &amp; Payment Options<\/title>\n<meta name=\"description\" content=\"Exceptional customer experience is the new baseline, and brands have no choice but to reinvent themselves to stay relevant.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/enhancing-customer-experience-with-billing-and-payment-options\/\" \/>\n<meta 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