{"id":7800,"date":"2020-03-20T15:56:55","date_gmt":"2020-03-20T10:26:55","guid":{"rendered":"https:\/\/www.vue.ai\/blog\/?p=7800"},"modified":"2024-12-26T13:54:04","modified_gmt":"2024-12-26T08:24:04","slug":"personalized-emails-for-ecommerce-growth","status":"publish","type":"post","link":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/","title":{"rendered":"Using Personalized Emails for eCommerce Growth: A Guide"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69facad65dae2\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69facad65dae2\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#personalized-emails-the-subject-line\" title=\"Personalized Emails: The Subject Line\">Personalized Emails: The Subject Line<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#brevity-in-personalized-emails\" title=\"Brevity In Personalized Emails\">Brevity In Personalized Emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#understanding-the-shopper\" title=\"Understanding The Shopper\">Understanding The Shopper<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#the-ai-driven-solution-for-personalized-emails\" title=\"The AI-Driven Solution For Personalized Emails\">The AI-Driven Solution For Personalized Emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#how-personalized-email-recommendations-work-shopper-profiles\" title=\"How Personalized Email Recommendations Work: Shopper Profiles\">How Personalized Email Recommendations Work: Shopper Profiles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#personalized-recommendations-in-emails-ideas\" title=\"Personalized Recommendations in Emails: Ideas\">Personalized Recommendations in Emails: Ideas<\/a><\/li><\/ul><\/nav><\/div>\n<span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p><span style=\"font-weight: 400;\">The retail world may have moved into a new decade full of innovation, but one thing that has retained its stronghold over communication even today: emails. The more personalized emails are, the better. <\/span><span style=\"font-weight: 400;\">In fact, about <a href=\"https:\/\/www.clickz.com\/study-73-of-millennials-prefer-to-contact-brands-via-email\/\">73%<\/a> of millennials prefer communicating with brands through email over other mediums. But how does one get past being left unread in the dreaded promotions tab? Can personalized emails go beyond promotions and make a difference to a brand\u2019s bottom line?<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"personalized-emails-the-subject-line\"><\/span><strong>Personalized Emails: The Subject Line<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">This one\u2019s a no-brainer, considering the number of tools available today. Simply plugging in their first name or acknowledging a special occasion\u2014like a birthday\u2014could be the difference between shoppers opening emails and leaving them in their inbox.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"brevity-in-personalized-emails\"><\/span><strong>Brevity In Personalized Emails<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Less is more. And email marketing is one of the biggest examples of this proverb. Making emails more visual can help keep the word count low while showcasing products that are immediately relatable to the shopper.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"608\" height=\"470\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2024\/12\/tab-4.webp\" alt=\"\" class=\"wp-image-18113\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"understanding-the-shopper\"><\/span><strong>Understanding The Shopper<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Personas are pass\u00e9. To strike a chord with shoppers, retailers need to know them on a 1:1 basis. Highly personalized email content, especially product recommendations, that are personalized for every shopper, are the way to go. <a href=\"https:\/\/www.kunocreative.com\/blog\/personalization-email-marketing#:~:text=More%20than%2065%25%20of%20email,name%20personalization%20to%20customize%20messages.\">65%<\/a> of email marketers say dynamic content is their most effective personalization tactic. That said, only <a href=\"https:\/\/www.campaignmonitor.com\/blog\/email-marketing\/15-email-personalization-stats-might-surprise-you\/\">39%<\/a> of online retailers send personalized product recommendations via email. What if AI could come to the rescue?<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"the-ai-driven-solution-for-personalized-emails\"><\/span><strong>The AI-Driven Solution For Personalized Emails<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Vue.ai\u2019s personalized email solution is the world\u2019s first AI-powered, visual preference-driven tool that allows retailers to follow shoppers, right into their mailbox. Built on artificial intelligence, the solution understands behavioral triggers and visual affinities of shoppers to provide highly relevant product recommendations through email. This ensures that shoppers convert and come back for more.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how-personalized-email-recommendations-work-shopper-profiles\"><\/span><strong>How Personalized Email Recommendations Work: Shopper Profiles<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">The email recommendations are a part of Vue.ai\u2019s Personalization suite that can power 1:1 personalization across channels, taking into account every shopper\u2019s preferences. This, along with the shopper\u2019s browsing history and category and brand affinities go into their Shopper Profile.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"3131\" height=\"2176\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2024\/12\/tag-imagery.jpg\" alt=\"\" class=\"wp-image-18115\"\/><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">The AI uses Shopper Profiles to serve personalization in emails. These product recommendations are rendered in real time when the shopper opens the message, and this makes sure that they always see the most relevant and in-stock recommendations.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For a fashion resale marketplace based in the United States, 3.3% of the total visits to the site comes in through Vue.ai\u2019s email recommendations.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"personalized-recommendations-in-emails-ideas\"><\/span><strong>Personalized Recommendations in Emails: Ideas<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ol>\n<li><span style=\"font-weight: 400;\">Handpicked curations and trending product recommendations in promotional emails, to pique shopper interest.<\/span><\/li>\n\n\n\n<li>Bundling or styling recommendations in order confirmation emails, to inspire shoppers to buy more products.<br><img loading=\"lazy\" decoding=\"async\" width=\"3177\" height=\"2243\" class=\"wp-image-18116\" style=\"width: 150px;\" src=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/tab-sample-2.jpg\" alt=\"\"><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Visually similar products in order cancellation emails, to help them get&nbsp; closer to what they\u2019re looking for.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Cart abandonment emails to remind shoppers of what they\u2019ve left behind and nudge them to come back to the site.<\/span><\/li>\n<\/ol>\n\n\n\n<p><span style=\"font-weight: 400;\">Click <\/span><a href=\"https:\/\/www.vue.ai\/products\/email-personalization\/\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\"> to learn more about how personalized email marketing can dramatically increase ROI through true visual personalization \u2013 email personalization that leverages advanced data and Artificial Intelligence to show highly relevant products that are mapped to each shopper\u2019s preferences and intent.<\/span><\/p>\n\n\n\n<p><strong>Read more related articles here:<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/cart-abandonment-grocery-retail\/\" data-wplink-edit=\"true\">Your One-Stop Guide To Reducing Cart Abandonment In Grocery<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/abandoned-cart-recovery\/\"> eCommerceAbandoned cart recovery in 2021? Easy!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\">3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span> The retail world may have moved into a new decade full of innovation, but one thing that has retained its stronghold over communication even today: emails. The more personalized emails are, the better. In fact, about 73% of millennials prefer communicating with brands through email over other mediums. But how does one get past being  &#8230;<\/p>\n","protected":false},"author":23,"featured_media":7839,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1162],"tags":[584,28,1362,29,546,581,586,585,582,583],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Using Personalized Emails for eCommerce Growth: A Guide<\/title>\n<meta name=\"description\" content=\"Read about how Vue.ai&#039;s email personalization tool can power product recommendations in personalized emails to bring shoppers to the site.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Using Personalized Emails for eCommerce Growth: A Guide\" \/>\n<meta property=\"og:description\" content=\"Read about how Vue.ai&#039;s email personalization tool can power product recommendations in personalized emails to bring shoppers to the site.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"Vue.ai Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vueai\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-20T10:26:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-26T08:24:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Vue.ai\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vue_ai\" \/>\n<meta name=\"twitter:site\" content=\"@vue_ai\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vue.ai\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\"},\"author\":{\"name\":\"Vue.ai\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/c857ee9f2aa89f35076d1351270a6f24\"},\"headline\":\"Using Personalized Emails for eCommerce Growth: A Guide\",\"datePublished\":\"2020-03-20T10:26:55+00:00\",\"dateModified\":\"2024-12-26T08:24:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\"},\"wordCount\":551,\"publisher\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png\",\"keywords\":[\"best personalized email tools\",\"Email Marketing\",\"email personalization\",\"Personalization\",\"personalized emails\",\"personalized emails ecommerce\",\"personalized emails fashion brands\",\"personalized emails for marketplaces\",\"personalized emails for retailers\",\"personalized emails shopping\"],\"articleSection\":[\"AI in Retail\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\",\"url\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\",\"name\":\"Using Personalized Emails for eCommerce Growth: A Guide\",\"isPartOf\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png\",\"datePublished\":\"2020-03-20T10:26:55+00:00\",\"dateModified\":\"2024-12-26T08:24:04+00:00\",\"description\":\"Read about how Vue.ai's email personalization tool can power product recommendations in personalized emails to bring shoppers to the site.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage\",\"url\":\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png\",\"contentUrl\":\"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png\",\"width\":1920,\"height\":1080,\"caption\":\"Personalized Emails: Why Are They The Most Persuasive?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog Home\",\"item\":\"https:\/\/www.vue.ai\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"AI in Retail\",\"item\":\"https:\/\/www.vue.ai\/blog\/.\/ai-in-retail\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Using Personalized Emails for eCommerce Growth: A Guide\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#website\",\"url\":\"https:\/\/www.vue.ai\/blog\/\",\"name\":\"Vue.ai Blog\",\"description\":\"All about retail, AI, and fashion.\",\"publisher\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.vue.ai\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#organization\",\"name\":\"Vue.ai\",\"url\":\"https:\/\/www.vue.ai\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/vue.ai\/blog\/wp-content\/uploads\/2020\/10\/Untitled-4-02.png\",\"contentUrl\":\"https:\/\/vue.ai\/blog\/wp-content\/uploads\/2020\/10\/Untitled-4-02.png\",\"width\":2501,\"height\":2500,\"caption\":\"Vue.ai\"},\"image\":{\"@id\":\"https:\/\/www.vue.ai\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/vueai\/\",\"https:\/\/x.com\/vue_ai\",\"https:\/\/www.instagram.com\/vue.ai\/\",\"https:\/\/www.linkedin.com\/company\/vue-ai\",\"https:\/\/www.youtube.com\/channel\/UC5L3NPDAvrW7D4huR_FmR6A\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/c857ee9f2aa89f35076d1351270a6f24\",\"name\":\"Vue.ai\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6d037918b2f85a31d6ed2f599046bbbd?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6d037918b2f85a31d6ed2f599046bbbd?s=96&d=mm&r=g\",\"caption\":\"Vue.ai\"},\"description\":\"Vue.ai engineers bespoke AI transformation roadmaps for enterprises across industries. Retailers to resellers, auto-extracting data from files to extrapolating fashion styles, 150+ conglomerates in five continents recruit Vue.ai. How can we help yours?\",\"url\":\"https:\/\/www.vue.ai\/blog\/author\/vue-ai-staff\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Using Personalized Emails for eCommerce Growth: A Guide","description":"Read about how Vue.ai's email personalization tool can power product recommendations in personalized emails to bring shoppers to the site.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/","og_locale":"en_US","og_type":"article","og_title":"Using Personalized Emails for eCommerce Growth: A Guide","og_description":"Read about how Vue.ai's email personalization tool can power product recommendations in personalized emails to bring shoppers to the site.","og_url":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/","og_site_name":"Vue.ai Blog","article_publisher":"https:\/\/www.facebook.com\/vueai\/","article_published_time":"2020-03-20T10:26:55+00:00","article_modified_time":"2024-12-26T08:24:04+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png","type":"image\/png"}],"author":"Vue.ai","twitter_card":"summary_large_image","twitter_creator":"@vue_ai","twitter_site":"@vue_ai","twitter_misc":{"Written by":"Vue.ai","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#article","isPartOf":{"@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/"},"author":{"name":"Vue.ai","@id":"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/c857ee9f2aa89f35076d1351270a6f24"},"headline":"Using Personalized Emails for eCommerce Growth: A Guide","datePublished":"2020-03-20T10:26:55+00:00","dateModified":"2024-12-26T08:24:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/"},"wordCount":551,"publisher":{"@id":"https:\/\/www.vue.ai\/blog\/#organization"},"image":{"@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png","keywords":["best personalized email tools","Email Marketing","email personalization","Personalization","personalized emails","personalized emails ecommerce","personalized emails fashion brands","personalized emails for marketplaces","personalized emails for retailers","personalized emails shopping"],"articleSection":["AI in Retail"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/","url":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/","name":"Using Personalized Emails for eCommerce Growth: A Guide","isPartOf":{"@id":"https:\/\/www.vue.ai\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage"},"image":{"@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png","datePublished":"2020-03-20T10:26:55+00:00","dateModified":"2024-12-26T08:24:04+00:00","description":"Read about how Vue.ai's email personalization tool can power product recommendations in personalized emails to bring shoppers to the site.","breadcrumb":{"@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#primaryimage","url":"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png","contentUrl":"https:\/\/www.vue.ai\/blog\/wp-content\/uploads\/2020\/03\/Blog-3.png","width":1920,"height":1080,"caption":"Personalized Emails: Why Are They The Most Persuasive?"},{"@type":"BreadcrumbList","@id":"https:\/\/www.vue.ai\/blog\/ai-in-retail\/personalized-emails-for-ecommerce-growth\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog Home","item":"https:\/\/www.vue.ai\/blog\/"},{"@type":"ListItem","position":2,"name":"AI in Retail","item":"https:\/\/www.vue.ai\/blog\/.\/ai-in-retail\/"},{"@type":"ListItem","position":3,"name":"Using Personalized Emails for eCommerce Growth: A Guide"}]},{"@type":"WebSite","@id":"https:\/\/www.vue.ai\/blog\/#website","url":"https:\/\/www.vue.ai\/blog\/","name":"Vue.ai Blog","description":"All about retail, AI, and fashion.","publisher":{"@id":"https:\/\/www.vue.ai\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.vue.ai\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.vue.ai\/blog\/#organization","name":"Vue.ai","url":"https:\/\/www.vue.ai\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vue.ai\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/vue.ai\/blog\/wp-content\/uploads\/2020\/10\/Untitled-4-02.png","contentUrl":"https:\/\/vue.ai\/blog\/wp-content\/uploads\/2020\/10\/Untitled-4-02.png","width":2501,"height":2500,"caption":"Vue.ai"},"image":{"@id":"https:\/\/www.vue.ai\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/vueai\/","https:\/\/x.com\/vue_ai","https:\/\/www.instagram.com\/vue.ai\/","https:\/\/www.linkedin.com\/company\/vue-ai","https:\/\/www.youtube.com\/channel\/UC5L3NPDAvrW7D4huR_FmR6A\/"]},{"@type":"Person","@id":"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/c857ee9f2aa89f35076d1351270a6f24","name":"Vue.ai","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vue.ai\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6d037918b2f85a31d6ed2f599046bbbd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6d037918b2f85a31d6ed2f599046bbbd?s=96&d=mm&r=g","caption":"Vue.ai"},"description":"Vue.ai engineers bespoke AI transformation roadmaps for enterprises across industries. Retailers to resellers, auto-extracting data from files to extrapolating fashion styles, 150+ conglomerates in five continents recruit Vue.ai. How can we help yours?","url":"https:\/\/www.vue.ai\/blog\/author\/vue-ai-staff\/"}]}},"_links":{"self":[{"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/posts\/7800"}],"collection":[{"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/comments?post=7800"}],"version-history":[{"count":20,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/posts\/7800\/revisions"}],"predecessor-version":[{"id":18117,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/posts\/7800\/revisions\/18117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/media\/7839"}],"wp:attachment":[{"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/media?parent=7800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/categories?post=7800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vue.ai\/blog\/wp-json\/wp\/v2\/tags?post=7800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}